Write Smart Content. Get optimised ROIRead more
Discover some great tips on how to get people noticing your advertising using effective captivating headlines!Read more
Wannabe copywriters often check out my site for information relating to my services and fees. And quite right too! I still give my competitor’s websites a ‘gander’ every now and then, in case they’re doing something that I should be doing.Read more
Discover some fantastic tips on getting your reader to get past your headline and read your entire business offer, giving you much more chance of turning it into business profits!Read more
When one talks about marketing strategies, copywriting for the web is one of the most commendable tools from the marketers’ point of view. This is because, copywriting as a marketing tool is an effective way to…Read more
No matter how well you write, or even if you have a professional writer create your web site copy, you’re going to have errors. Misspelled words, awkward sentences,Read more
In looking back on the nearly four dozen aspiring copywriters I’ve trained and mentored over the years and asking which personal qualities posed challenges and roadblocks and which enable beginners to carve out a lasting niche for themselves, I have zeroed in on four key skill areas.Read more
The article describes efficient techniques for the developing of easy-to read, appealing and attractive copywriting content that should help businesses to increase the sales and improve the ratings of their web sites. The article also focuses on the skills and experience that the copywriter should possess in order to develop modern copywriting content.Read more
Want to increase your online sales? Make sure your offer is one they can’t pass up!
Any offer you make through your Internet copywriting needs to be worth the readers’ time. Time is valuable and there is no bigger waste of time – for you as the creator or for your reader – than a worthless offer.
A number of years ago, a newspaper advertising sales rep went to her boss, disgusted that her client would not buy the ad schedule she pitched. It turned out that the last tim…Read more
You wouldn’t believe how many web sites don’t ask for the sale! After all the work people put into their salescopy, describing the benefits of their product, and leading people through their sales process, they overlook one simple but VERY IMPORTANT “call to action”: “Click here now to buy.”Read more