When one talks about marketing strategies, copywriting for the web is one of the most commendable tools from the marketers’ point of view. This is because, copywriting as a marketing tool is an effective way to…
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How To Get More People To Read Your Ad Til The End
Discover some fantastic tips on getting your reader to get past your headline and read your entire business offer, giving you much more chance of turning it into business profits!
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What Does It Take To Succeed As An Independent Copywriter?
In looking back on the nearly four dozen aspiring copywriters I’ve trained and mentored over the years and asking which personal qualities posed challenges and roadblocks and which enable beginners to carve out a lasting niche for themselves, I have zeroed in on four key skill areas.
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So You Want To Be A Copywriter?
Wannabe copywriters often check out my site for information relating to my services and fees. And quite right too! I still give my competitor’s websites a ‘gander’ every now and then, in case they’re doing something that I should be doing.